Lazada ushers in an All-Out Pasko with 12.12 branded deals and exclusive experiences

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Lazada, the premier eCommerce platform in the Philippines, keeps the festive momentum going by kicking off the 12.12 Global Brands Fest happening from December 8 to 14 where shoppers can enjoy up to 80% off and 100% free shipping on top brands. The festivities continue with the 12.12 All-Out Pasko Sale, running from December 11, 8 p.m. to 14, offering discounts of up to 90% off and up to ₱2,000 in Lazada vouchers. Throughout this period, look forward to exclusive LazMall brands, smarter ways to shop through personalized shopping features with AI Lazzie, and authentic products at unmatched holiday value, made even more sulit through engaging LazLive content.


This year’s 12.12 celebration brings together thousands of exciting global and local brands across categories like electronics, fashion, beauty, home, and essentials—including TORRAS tech accessories, Umay Sports, Naturehike Outdoor, and Philips Lighting. Shoppers can also find exclusive K-Beauty and makeup assortments from the GMarket Korea store, alongside rising favorites like Mimani, vriuknt, and Bodorme. These well-known brands, along with top-performing local sellers, continue to grow their businesses through Lazada’s trusted platform and industry-leading support.


“At Lazada, our commitment has always been to bring authentic, high-quality products closer to Filipino shoppers while empowering the brands and sellers who trust us to scale their business,” said Lazada Philippines’ chief executive officer Carlos Barrera. “12.12 is one of our biggest celebrations of the year. Beyond the deals, it’s a chance for us to help brands grow, offer better value to our customers, and make holiday shopping more seamless, convenient and enjoyable for every Filipino family.”


12.12 All-Out Shopping Treat Raffle: More Reasons to Celebrate

Adding to the excitement, Lazada is launching the 12.12 All-Out Shopping Treat Raffle, running from December 1 to 14, 2025.  During the promo period, shoppers earn one raffle entry for every single order of PHP 500 or more (except Digital Goods and Milk Code products).  One lucky winner will claim the grand prize: a 1-year shopping spree through LazRewards, credited at PHP100,000 monthly from January to December 2026. Twelve additional winners will each receive PHP 12,000 in Lazada Gift Cards to fuel their holiday shopping.


“The holiday season is when Filipino shoppers are most excited to discover great deals and authentic products from the brands they love,” said Lazada Philippines’ head of seller operations, Alvin Ching. “That’s why we work closely with our brand and seller partners to ensure that every 12.12 brings a wider assortment, better value, and an overall smoother shopping experience. We want our customers to feel confident that they’re getting the real deal every time they shop with us.”


Lazada 12.12 Levels Up Holiday Shopping with LazLive’s All Out Sweep Challenge

To make the celebration even livelier, Lazada is introducing a special LazLive event featuring the Four Houses, each led by a top creator who will take on the challenge of winning LazMall vouchers for lucky viewers. With exclusive deals, live demos, and surprise voucher drops, the Four Houses aim to bring entertainment and inspiration to Filipinos as they discover the best holiday deals.


The Four Houses will be led by a diverse lineup of creators, each bringing their own expertise and style to the 12.12 celebration. Rain Matienzo heads the House of Style, bringing her fashion-forward looks and lifestyle content to inspire holiday outfits. Jae Miranda leads the House of Tech, known for making gadget reviews and tech recommendations more accessible to everyday shoppers. Joce, at the helm of the House of Beauty, shares her trusted product reviews, makeup tutorials, and skincare tips. Rounding out the roster is Tommy Tiangco, guiding the House of Crafts with his creative DIY projects and home craft inspirations—perfect for those looking to add a personal touch to the season.


Shoppers can catch the livestreams on December 11, 10 PM, play with their favorite House, unlock additional deals, and join games happening throughout the event.


Shop the best branded deals and enjoy exclusive experiences at Lazada’s 12.12 All-Out Pasko Sale!







About Lazada Group

Lazada Group is Southeast Asia's pioneer eCommerce platform. For the last 13 years, Lazada has been accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology. Today, a thriving local ecosystem links about 160 million active users to more than one million actively-selling sellers every month, who are transacting safely and securely via trusted payments channels and Lazada Wallet, receiving parcels through a homegrown logistics network that has become the largest in the region.  


Launched on the Lazada platform in 2018, LazMall is Southeast Asia's biggest virtual mall connecting shoppers to over 170,000 leading international and local brands. It sets a new standard in retail, offering consumers the assurance of 100% product authenticity, guaranteed fast delivery and a 30-days return policy. LazMall is the preferred platform for brands and sellers to directly engage and create a customised experience for their customers. 

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